Key Takeaway

Effective cross-cultural collaboration, structured workflows, and AI-assisted tools can overcome language barriers,

streamline video production, and enable successful multilingual campaigns.

3. Third Draft – Final Version & Localization

Story complete in Chinese; prepared English, Italian, and Spanish versions.

Ensured consistency in visuals, message, and tone across all languages.

2. Second Draft – Iteration & Feedback

我们​的​优势​

Started assembling the video by placing screenshots and key visuals into the timeline.

Shared each completed frame with the Chinese Marketing Manager for feedback on visuals, text, and overall flow.

Iteratively refined the video based on their input, ensuring alignment and improving clarity.

Please remove all flags, violate the Advertising Law of China​.

CHINA:
1. SMS

2. Voice

3. WhatsApp Business

4. RCS for Business

5: Email

6. Instagram Messaging, Facebook Messenger, Viber

Deliver exceptional

customer service through voice.

Use AI agents 24/7, reduce costs

and scale with CM.com's Voice.

Deliver exceptional

customer service through voice.

Use AI agents 24/7, reduce costs

and scale with CM.com's Voice.

Voice API

​国际语音API

国际​短信​API收​发​短信,​

运营商​通道​直连,​全球​覆盖。

Frame 3

Frame 3

Voiceover: ​通过​ S​IP ​中继、​全球​D​ID 号码、​

语​音验​证码、​语音​通知、​IV​R交​互式​语音​应答​等​全场​景语​音​解决​方案,构​建本​地化​通信​体

Voiceover: ​依托​WhatsA​pp​的​超高​用户​基数​及​高​互动​属性,​帮助​企业​实现​精准​互动、​提供​客户​服务、​登陆​及​安全​验证。​

Frame 4

Frame 4

通过​WhatsApp​实现​营销​互动、​客户​服务、​登陆​安全​验证,​助力​提升​转化。​

Connect on your customers' favorite channel.

Send personalized messages and drive conversions

with WhatsApp Business Platform via CM.com.

Connect on your customers' favorite channel.

Send personalized messages and drive conversions

with WhatsApp Business Platform via CM.com.

WhatsApp Business Platform

Generated initial visuals quickly using Midjourney.

Created a clear dashboard showing slide-by-slide Chinese text, English translation, and voiceover.

Enabled smooth communication despite the language barrier.

1. First Draft – Initial Concept

Challenge

Creating the CPaaS video in Chinese was challenging due to the language barrier, requiring effective collaboration with the Chinese team to overcome communication and understanding obstacles.

Solution

To overcome this challenge, I collaborated closely with the Chinese team, using strong organization, clear communication, structured workflows, detailed briefs, regular check-ins, and translation tools.

Results

Successfully completed the Chinese Voice video and localized it into English, Italian, and Spanish.

Strengthened cross-cultural teamwork and established a workflow for future multilingual projects.

Conversion Rate

Statistics

21%

273K+

Impressions

Statistics

2K+

Clicks

Statistics

Campaign Performance Overview

CPaaS Video

CPaaS Video

CPaaS Video